Even in a world where video is everywhere, some business owners still think that it’s still just a “fad”. I hate to break it to you, but video is only going to get bigger. Video is immediate, it conveys messages well, and it is very engaging. More and more users are...
From time to time DirectiveGroup team members will comment on a piece of content they see online. In this post, Larry Lembcke discusses the insanely popular Pokemon Go game and this article from Inc.com that talks about leveraging the game for small businesses. I am...
Marketing your business and spreading the word is tough enough as it is, so when it comes to getting social, most business owners and executives seem to think it is an optional endeavor necessary only for departments that have time to spare or businesses that want to...
We all know that video platforms like YouTube and Vimeo are monsters in the internet space. Content creators have been releasing YouTube videos for years that generate amazing value for their brand, so why can’t you jump in on this as well? Video platforms are...
From time to time, team members will share their views stimulated from a piece by an industry thought leader. Here, Larry discusses the recent Forbes article by Jason DeMers highlighting 7 predictions for the future of internet marketing. Jason DeMers recently wrote...
