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Build an engine to drive sales

After launching an online store and having a successful run, many companies hit a plateau. The marketing tactics stop working, sales stagnate, customer retention falls.

Competing in a crowded market place and against such giants like Amazon and Walmart becomes a real struggle.

At DirectiveGroup, we work with established retailers and growing eCommerce companies to streamline their marketing efforts to grow sales and increase profitability.

As such, our comprehensive and customized approach is designed to achieve three main goals:

  • Drive traffic to your online store
  • Convert lookers into buyers
  • Retain customers for the long term

Create Real Impact at Every Customer Interaction to Take Your eCommerce Business to the Next Level

Expand your reach and drive organic traffic though SEO, social media and content marketing.

Tap into multi-channel advertising to help shoppers get to your store faster.

Make product pages sell for you with high-quality images and value-driven product copy.

Make your customers love you by providing relevant content and stellar customer experience.

Create an easy enjoyable shopping experience to reduce shopping cart abandonment.

Retain more customers with post-sale engagement that inspires brand loyalty.

“DirectiveGroup has been an instrumental marketing partner, an augmentation of our marketing department, and a key player in helping us increase revenue and exceed revenue goals month after month through
our e-commerce sites.”
Bush Business Furniture

Strategic Approach to eCommerce Success

A lot goes into planning, executing and optimizing eCommerce marketing. Doing so without a clear strategy is the main culprit of low performance.

E
Research & Competitive Analysis

Deep-dive into your industry, target audience and competition

E
eCommerce Strategy

Align business objectives with goals and KPIs for paid and organic campaigns

C
On-Page Optimization

Evaluate and correct on-page elements that create friction in the buying process

Approach

B
Analysis & Reporting

Evaluate the impact of changes and collaborate on future improvements

D
Customer Retention

Set up trigger-based follow-ups and drip campaigns

D
Marketplace Visibility

Market your products where your customers like to shop

Approach

C
Research & Competitive Analysis

Deep-dive into your industry, target audience and competition

C
eCommerce Strategy

Align business objectives with goals and KPIs for paid and organic campaigns

C
On-Page Optimization

Evaluate and correct on-page elements that create friction in the buying process

C
Marketplace Visibility

Market your products where your customers like to shop

C
Customer Retention

Set up trigger-based follow-ups and drip campaigns

C
Analysis & Reporting

Evaluate the impact of changes and collaborate on future improvements

WHY

DirectiveGroup

 

No gimmicks. No fluff.
No meaningless data.

Strategy Audit
Strategy-based approach

We start with the end in mind. We work with you to establish clear, measurable outcomes and determine the right mix of data, tech and creative to keep moving your business forward.

Experience
Experience integrating with internal teams

We’ll work collaboratively hand-in-hand with your internal team and be involved as much or as little as you like.

Transperancy at every step
Transparency at every step

You’ll always know what the next steps are, what is being done and by whom. We keep you updated on the status of your campaigns and work with you to make strategic changes for better results.

Success
Your success is our success

Our team carries the attitude and mindset of “think like an owner”. As such, we work relentlessly to help your growing company become an industry leader.

WHY

DIRECTIVEGROUP

No gimmicks. No fluff. No meaningless data.

Strategy Audit
Strategy-based approach

We start with the end in mind. We work with you to establish clear, measurable outcomes and determine the right mix of data, tech and creative to keep moving your business forward.

Experience
Experience integrating with internal teams

We’ll work collaboratively hand-in-hand with your internal team and be involved as much or as little as you like.

Transperancy at every step
Transparency at every step

You’ll always know what the next steps are, what is being done and by whom. We keep you updated on the status of your campaigns and work with you to make strategic changes for better results.

Success
Your success is our success

Our team carries the attitude and mindset of “think like an owner”. As such, we work relentlessly to help your growing company become an industry leader.

Pay-for-Performance Marketing:

The Optimal Engagement Model for High-Budget Advertisers
For high-budget advertisers, we are proud to offer performance-based marketing approach.

Unlike the traditional model where the agency is compensated for campaign management and optimization solely as a percentage of ad spend, with pay-for-performance approach the agency shares the risks as well as the rewards. We are compensated by commission – value per lead or percentage of profit – not by percentage of spend.

At DirectiveGroup, we work side-by-side with your marketing team to develop a strategy and determine which channels and tools will bring the best results at the best price for your particular business. Then we execute each tactic while monitoring and optimizing to ensure consistent increase in sales or lead volume.

The Right Partner Can Make All the Difference

The amount of data, tactics, and approaches the marketers have to face daily increases the need for a strategic partner. We provide the surety of a big digital marketing agency but deliver results with the mastery, commitment, and passion of an in-house team.
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Words, words, words... What's a marketer to do?

Leaving so soon? As a parting gift, please take this nice quote with you...

"We should be too big to take offense and too noble to give it."
- Abraham Lincoln