At the end of 2014, out of the 4 billion mobile phones in the world, 1.08 billion are smartphones and 3.05 are SMS enabled. This startling statistic is proof of the importance of mobile usage today. Most people now use mobile devices, like smartphones and tablets, for...
Forbes recently posted an article about brand and marketing trends for 2015 and I wanted to share it with everyone. Although it is short, I think it provides a good snapshot of the things to come in 2015. You can read the original article here:...
From time to time, team members will share their views stimulated from a piece by an industry thought leader. Here, our CEO, Lisa Maier, discusses the recent CMO.com article, “Web Site Conversion: Art And Neuroscience.” I really do like the spate of articles that...
A common question organizations using various online marketing channels have is, “which one works best for my business?” “Most of my traffic comes from paid search, they convert less. Conversion from the traffic through SEO efforts is higher. So, Do I have to invest...
Is it me or did 2014 zip by like a NASCAR race car? I feel like I was just sitting down to plan my 2014 year and now 2015 is upon us. As a business owner, marketer or sales professional you likely had “big goals” for 2014, both professionally and personally. How did...
