As a small business owner, social media can be a complicated and daunting task. There are so many platforms, tools, and strategies out there that even a few minutes of searching can leave you scratching your head and with more questions than you had to begin with! No...
social media marketing
Using Social Media Buttons On Your Website
If your business has a social media profile, it may be time to grow your fan base. Having social media buttons on your website is an easy way to increase your followers. Although the number of followers you have doesn’t always equal traffic to your website, it does...

Oh Facebook, How I Hate To Love Thee
If you’re like me, you have a near love/hate relationship with Facebook. You love the audience size available on Facebook as the world’s dominating social network. You hate the incessant privacy and design changes that roll out every 6-12 months. You love seeing your...
Out of the Blogging Boneyard: How to Buff Your Blog and Build Your Business, Part 2
Even with all the changes in social media and search engine algorithms, a business website's blog remains one of its best marketing tools. Blogs can inform and educate potential customers about your company and help you build a strong rapport with your audience, not...
5 Online Marketing Tips | How To Find Your Pot Of Gold
A few weeks ago, my 6 year old daughter came home from school more excited than usual. With wide-eyes and a high pitch tone, she said to me, “Mommy, mommy, I have a great idea!” I stopped what I was doing and gave her my full attention. She then continued, “If we find...