In the movie franchise Back To The Future, Doc and Marty McFly go into the future, and bring back technology, aiming to utilize future technology in the current or historic world (watch BTTF 3). In Terminator, technology from the future is transported back in time to...
An Application Programing Interface (API) acts an interface between two or more software programs. An API is a set of instructions programmed to provide or share information between applications or web services. For example, if you are purchasing a product on an...
As we continue to rush with increasing speed into social and new digital interactions with customers, clients, supply chain partners and other stakeholders in the success of our businesses, it may seem like change is the only constant. If it feels like that, perhaps...
The customer is King. Quick and reliable service to customers is pivotal to the success of any business. Considering the amount of time and money spent on acquiring a new customer for both B2C and B2B businesses, the quality of service provided to the customer is...
With the digitization of businesses, modern day Marketing has become more technology driven. This increasing dependency of marketing technology has given rise to a new breed of professionals whom the industry now calls, Chief Marketing Technologist. A Chief Marketing...
