Social media is the new word of mouth. Surely you have heard that before. But what if your target audience isn’t on social media? It’s possible. But if social media is truly the new word of mouth then you would have to agree that someone who influences your target market is most certainly online and using social platforms. For that and many other reasons, it’s important that your business have some sort of presence on social media—even if it’s just LinkedIn and/ or Facebook. Here are some compelling reasons why.
Reasons Why You Should Create a Company Page on LinkedIn
Back in the day (you know, back in 2010) company pages on LinkedIn were something that was nice to have but wasn’t anything that you should rush out to create. Today, if you are a B2B business, LinkedIn is one of, if not THE, most important tools you can implement. … Continue reading