From time to time, team members will share their views stimulated from a piece by an industry thought leader. Here, Larry discusses the recent Forbes article by Jayson DeMers about marketing trends in 2016.
Every year you see dozens of articles about “the hottest marketing trends of next year!” It is inevitable, you can’t really avoid it. With so much content floating around and so many authors trying their best to predict what will happen, it’s hard to know who to listen to. Now, I don’t think anyone can read the future, but this recent article by Jayson DeMers seems to hit several important points:
The importance of video ads
The importance of mobile
Google app indexing
If you have a second, give his article a read. There isn’t really anything groundbreaking, but I think several of these points will pave the way for internet marketing in 2016!