When Thomas H Palmer first wrote “if at first you don’t succeed try, try again” he must have had webinars in mind. Webinars, like many other marketing programs, take time for success to build. Many companies try it once or twice and when they don’t see the instant...
digital marketing
How To Win Millennials Over: Connect the Dots
Millennials don’t like to be marketed to. Yes, you heard right. If you’re a company who is looking to connect with and acquire a majority market share portion of this generation’s attention and support; you’ll have to rethink your strategy. So the question becomes,...
Manufacturers: Meet Your Biggest Customer, Millennials.
If you’re a company looking to increase revenue in the next decade, it is a must that you pay great attention to Millennials. Wonder why? In 10 years, this generation will make up 75% of the workforce. In fact, 46% of potential B2B buyers are Millennials. If you don’t...
Ad Extensions: Introduction – Getting the Most Value out of Your Marketing Dollars
Ad Extensions: Introduction – Getting the Most Value out of Your Marketing Dollars It’s no secret that the first step in converting customers is to drive prospects to your website. To do cost effectively throughpaid ads it is essential for you to ensure your ads are...
A Satisfied Customer Is a Loyal Customer
Obtaining, measuring and successfully using data gleaned from customer feedback is invaluable for any business. You need to know your customers are satisfied. A satisfied customer is a loyal customer. A loyal customer will not only continue to buy from you, but will...