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5 Keys For Influencing Purchasing Decisions

Just as technology continues to shift and evolve, so do people’s preferences for how they consume content when considering a purchase. According to a recent study of decision-makers and executives considering a technology purchase, the preference for paper-based...

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Meet Your Customers Where They Are

The changing consumer landscape has flipped business on its head. What was once a company-controlled marketplace has become uncontrolled (from the business perspective) place where buying decisions are driven by the customer.  Instead of being influenced to buy based...

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Is Facebook Putting You Out Of Business?

Is Facebook Putting You Out Of Business?

The volatility of the global marketplace; the economy, terrorism, political corruption, corporate scandals, scam artists, and more have left us feeling uncertain, unsafe and not knowing who to trust anymore. People only want to buy from companies that have credibility...

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6 Ways To Improve Your Online Marketing

The internet is an ever evolving platform. New tools and websites to market on seem to pop up every week, all claiming to be the next big thing, all claiming to increase your company’s profits.  The truth is marketing is marketing whether you are using Google Adwords,...

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Words, words, words... What's a marketer to do?

Leaving so soon? As a parting gift, please take this nice quote with you...

"Our imagination is the only limit to what we can hope to have in the future."
- Charles F. Kettering
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