Even with all the changes in social media and search engine algorithms, a business website's blog remains one of its best marketing tools. Blogs can inform and educate potential customers about your company and help you build a strong rapport with your audience, not...
social media marketing
5 Online Marketing Tips | How To Find Your Pot Of Gold
A few weeks ago, my 6 year old daughter came home from school more excited than usual. With wide-eyes and a high pitch tone, she said to me, “Mommy, mommy, I have a great idea!” I stopped what I was doing and gave her my full attention. She then continued, “If we find...
Social Media Analysis – Part 1
What Is It And Why You Need To Harness It Sociology 101 And The Fond Recall of Simple Social Network Maps I will start with a confession: I always wanted to be a sociologist but never could see how to make an interesting, non-academic career out of it. Yes, that...
Are You Feeling The Love?
February being the “month of love” has made me reflect on how we communicate love for customers and potential customers in marketing. If you've read anything in way of marketing over the last year, you’ll remember how much of the focus of marketing has moved away from...
I Guarantee It! Does That Really Matter?
When was the last time you were in conversation with an SEO Agency/Consultant or Internet Marketing Firm that “guaranteed” to get you to the top of Google? My guess is it’s not been that long as these companies are still out there en mass, and are willing to sell you...