by Lisa Maier | Jun 22, 2020 | Social Media Marketing
Snapchat is a social media platform on the rise. A favorite for the younger generation, Snapchat reached 90% of all 13-24-year-olds and 75% of all 13-34-year-olds in the US last year. These trends are only growing as more and more teens abandon Facebook and head to...
by Lisa Maier | Jun 8, 2020 | Digital Marketing, Leadership & Management
Considering changing your PPC agency? Whether due to a change of personnel, issues with management, performance declines, or difficulties, the change should be considered with care. This article will be looking at factors used to determine the red-flags that arise...
by Lisa Maier | Mar 19, 2020 | Business Strategy & Process, Digital Marketing
From time to time, team members will share their views stimulated by content from an industry thought leader. Here, our CEO, Lisa Maier, discusses the recent CXL Institute article, “Marketing and Growth Lessons for Uncertain Times” by Derek Gleason. So, I have a split...
by Lisa Maier | Feb 29, 2020 | Paid Digital Advertising, Social Media Marketing
Facebook began rolling out a new feature to its search engine in late October 2019 – Search placements. Meaning that your Facebook ad can now show up in results from the search box. This development caters to advertisers by making the search box tailored to reach...
by Lisa Maier | Nov 25, 2019 | Search Engine Marketing, Search Engine Optimization
Ranking high in search engine results is about more than just keywords. You’ll get better digital marketing results when you keep abreast of the constantly changing landscape of SEO. That’s how you can stay at the top of the search rankings – or at...