Shift Your Mindset: Innovative Strategies for Attracting New Patients

Healthcare marketing has become increasingly complicated. Healthcare consumers are now more educated, highly engaged and fully empowered to make their own decisions. In today's world, healthcare marketers need to proactively develop a dialogue with healthy consumers-one that educates, builds trust and enables them to stay well.

At DirectiveGroup, we implement our wellness digital marketing solutions to increase your visibility in search engines, build your reputation and develop strategies tailored just for you. Unlike most digital agencies, we're focused on metrics that tangibly grow your business, and we continuously measure to prove results.

Deliver What Wellness Customers Need from You

What is Your Wellness Reputation?

Before a prospective patient calls you on the phone or walks through your clinic's doors, they has likely already looked up your practice online. What did they find?

Are You Attracting the Right Visitors?

Inspiring trust among potential patients who are considering your healthcare practice or simply searching for information on the conditions you treat is important when attracting the right visitors.

Can You Easily Be Found?

The truth of the matter is, the top 5 to 10 listings in any search get 90% of the visits. If your website is not there, you are essentially in Internet turmoil.

Is Your Business on Google My Business?

Every wellness SEO strategy starts with a Google My Business listing. Optimizing your business page is essential for Google search rankings and showing up on page 1 in Google Maps.

Is Your Mobile Site Optimized?

More than 60% of online traffic comes in from mobile. As Google has rolled out algorithm updates rewarding those that have a great mobile user experience and penalizing those that do not, this is more relevant than ever for healthcare businesses.

Have You Listed Your Business on Online Business Listings?

Listing your business consistently across many of the top reputable online directories provides a trustworthiness that Google looks for when ranking websites in healthcare searches.

Are You on Social Media Sites?

With more than half the American population seeking healthcare information online, social media is increasingly influencing the choices health consumers make.

Thanks to the rise of social media, mobile and digital technology, it's now easier than ever to reach out to your patients and develop a lasting impression and rapport. However, this is a process that begins with a thorough understanding of your brand. You need to know how its unique characteristics can best satisfy the needs of an information-seeking marketplace. In short, you need a healthcare marketing specialist.

Rise to the Top of Your Industry

Google makes 300-400 changes to its ranking algorithm every year. Who is helping you keep track of the changes? Who is making sure you’re at the top of the search results? Improving the visibility of your website, increasing your rankings, and generating more traffic is what will put your brand above your competition. Successful medical marketing campaigns designed to reach informed consumers are built on research and careful planning.

DirectiveGroup executes efficient and effective, performance-based marketing campaigns that help healthcare organizations achieve core business objectives. We help healthcare companies attract leads, partners, customers, and advocates as well as nurture them through the marketing to sales funnel.

We help our clients navigate the evolving digital landscape by creating experiences that resonate, inspire and engage their audiences. From SEO and paid search campaigns to social media marketing, we offer a full range of digital marketing agency capabilities.

Check out all of the wellness digital solutions we have for you:

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Search Engine Optimization

Increase the quantity and quality of traffic to your website through wellness organic search results

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Generate an insane amount of wellness brand awareness and lead conversion in no time

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Paid Display and Search

Increase the wellness online traffic to your website without an increase in your costs

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Online Paid Marketing

Broaden your customer and increase your ROI with wellness online marketing campaigns

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User Experience Optimization

Provide an engaging experience to your wellness website visitors for lead conversion and better ROI

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Conversion Optimization & Analysis

Guide a higher percentage of your wellness web visitors to take action (buy, download and register) and becoming a lead or customer

Producing Results that Matter

DirectiveGroup has provided successful wellness marketing strategies and campaigns for businesses of all types. Let us show you what we can do for your business. Download our complimentary local case studies and see the results for yourself.

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Medical Product Manufacturer

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Specialty Doctor's Office

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Surgical Assistant Training

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Multi-Site Orthopedic Practice

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Doggie Day Care

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Game-Changing Digital Experiences

At DirectiveGroup, our process yields measurable results. We're a strategic partner for businesses integrating marketing, design and technology to achieve business objectives. Fill out our contact form or give us a call at 1-866-925-9524 to start getting your business noticed now.

Last Month Was a Record Month

"I wanted to let you know that thanks to you, last month was a record month. This month we've already topped last month! We are just about to implement the next marketing tactic you created so we are expecting many more sales!"

Dan Bump / ACE Surgical Assisting