Snapchat is a social media platform on the rise. A favorite for the younger generation, Snapchat reached 90% of all 13-24-year-olds and 75% of all 13-34-year-olds in the US last year. These trends are only growing as more and more teens abandon Facebook and head to Snapchat to stay in touch with friends during the COVID-19 era.
Active Snapchatters open the app an average of 30 times per day. With such a large and engaged audience at our fingertips, now is a time to start advertising on Snapchat.
Get a head start on Snapchat advertising with “Snap Focus” – Snapchat’s brand new six-course certification program, which offers the opportunity for advertisers and agencies to master the intricacies of Snapchat Ads Manager and stay on top of everything Snapchat advertising has to offer. Continue reading “Time to get Snapchat Certified: What to expect from Snap Focus”