While there has been a lot of buzz around the marketing world about Google+, we have yet to see it perform so well we consider it a “must have” in your Internet Marketing arsenal. However, there are some things every business should pay attention to and ask as you consider Google+.
What’s the Purpose of Social For Your Company?
There are many purposes for social. The primary ones are:
- Generate buzz about your brand/products
- Convert sales – example is Facebook eCommerce
- Customer support/retention
- Product ideation
- A tactic in SEO
For more on these, check out the Social Networking Coffee Hour from Friday, November 4th.
Depending on your primary tactic for social, Google+ may be a good idea, … Continue reading