Are You Late To The Mobile Revolution?

Mobile internet has taken the world by storm. In this year’s “State of the Internet” report, Morgan Stanley predicted that mobile internet usage will overtake desktop usage by 2014. Across the globe, mobile is becoming popular as many choose to skip traditional computers in favor of more affordable handheld devises. And the affordability of these devises means that a staggering number of people are now connected to the tools and resources available online.

What Does This Mean For Businesses?

Mobile Website Display Several immediate problems present themselves with this shift in the way people access the internet. First and foremost, there is the issue of display. Is your website even navigable on mobile? Does it take too long to load or require significant horizontal scrolling? Secondly, the limited screen size for handheld devices means that there are limited ads. This adds yet another road block in the world of user-driven content – How … Continue reading

Go Mobile in 2011!

As you sit down to map out 2011 goals for your business, consider this: The adoption rates of smart phones and other 3-G technologies are some of the highest ever seen.

This growth means many customers and prospective customers can no longer be counted on to view your website from a desktop or laptop browser; instead they may be viewing your website on their mobile devices. Since it is probable your browser-based website does not render correctly on these mobile devices, working with companies like LocalDirective can help you get an affordable mobile presence and a marketing plan to harness this incredible opportunity.

The mobile web is continuing its explosive growth of more than 2000% in the last 2 years. And these high end mobile devices, such as iPhones, Androids, Palm and Blackberry, are an ideal platform for advertisers since consumers carry their network-enabled smart phones at nearly all … Continue reading