10 years ago it seemed as if Google Trends was the answer to every marketing question. However, recently Google Trends seems to be a last thought. Why? I’m not sure, but I would guess that it has to do something with the shiny new technology tools that are pouring out of the woodwork. Personally, I think Google Trends is currently underrated and should be a top tool used by companies.
Google Trends is a unique and useful tool for content writers to keep track of what people want to know about. It is also invaluable to executives watching their brand health or marketers analyzing consumer interests for the purposes of content creation. Unfortunately, even when used, those using this tool only scratch the surface of the wealth of information Google Trends offers.
Here are seven tips to use Google Trends more effectively.
- Dig deeper into trending topics
Google Trends now … Continue reading