What’s Your Mobile Phone Strategy?

Do you have a strategy?

I hope you do. As a mobile user, can I access your website and go through it as easily as a computer user? Have you made it easy for my relatively small device to view your website? I’d like to be able to scroll vertically and have the print large enough so I don’t have to play with my screen to see your website that obviously was not designed for my device.

The advantage of displaying your website for a smart phone cannot be underestimated. If it is too challenging there are competitive website to explore. Should you even care about a smart phone here and there? The answer is yes. In the United States a couple different studies confirm that 56% of mobile phone users have smart phones and they use them. The number is growing rapidly. In the last several years the growth … Continue reading