Ep. 94 – How To Develop Your Social Media Voice

In this episode of Actionable Marketing In Minutes we talk about social media and how to develop your “voice” when interacting on various platforms.

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Ep. 93 – How You Can Benefit From Social Listening

In this episode of Actionable Marketing In Minutes we talk about social listening and how you can leverage social channels to generate engaging content.

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Download our Marketing To Millennials eBook here!

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Ep. 92 – Why Internet Marketing Is Mandatory

In this episode of Actionable Marketing In Minutes we discuss internet marketing and why you can’t keep ignoring it.

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3 Keys to a Successful Mobile Marketing Strategy during the Holiday Season

The holiday season is defined as a time with family and friends, food, and gift giving. Throughout the year, people are always looking to find the best and most unique gifts for their loved ones, but are you reaching these consumers before they make their purchasing decisions?

Google reported that 64% of smartphone shoppers turned to mobile search for ideas on what to buy before heading into stores. Now more than ever it is vital that your company includes mobile marketing as apart of your marketing strategy.

To maximize your holiday sales, you need to be able to present your product via their mobile device months in advance of the holiday season. Here are 3 simple keys for a successful mobile marketing strategy that your company should implement throughout the year to ensure a successful holiday season:

  • Mobile Friendly Website

Starting off with the basics, you would think that this … Continue Reading

Ep. 91 – Review Sites – Why More Is Better

In this episode of Actionable Marketing In Minutes we talk about review sites and why it is worth your time to update and track more than one!

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Download our Marketing To Millennials eBook here!

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Differentiate Yourself in 2017 – 4 Tips to Break Through Content Noise

With only a week to go before the year ends, marketing leaders from around the world are gathering their teams together in an effort to interpret 2016 trends in a manner that will result in success in 2017. In many circumstances, the question being pondered is how to break through content noise in order to deliver to the consumer the content he or she will need to make buying decisions this coming year.

By now you’ve probably heard (maybe even to ad nauseam) that content is king. But do you realize that according to the Content Marketing Institute 88% of B2B marketers in North America depend on some form of content marketing? Savvy marketers know that the ability to differentiate their company is dependent on how well they speak to and interact with their consumer.… Continue Reading

Ep. 90 – What Are Facebook Instant Articles?

In this episode of Actionable Marketing In Minutes we discuss Facebook instant articles and how you can use them to enhance your social marketing campaign!

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Ep. 89 – Changes In Mobile Ads – PLA’s On Image Search

In this episode of Actionable Marketing In Minutes we talk about the recent change in mobile ads and how product listing ads are displaying on image searches.

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How Small Businesses Can Get Started on Instagram

From time to time, team members will share their views stimulated from a piece by an industry thought leader. Here, our Director of Content and Social Media Marketing, Michelle Keyser, discusses a Sprout Social article by Dominique Jackson,“ 12 Ways to Use Instagram for Small Businesses.”

Instagram is the 4th most downloaded app in the US yet 76% small businesses owners are not using it to market their company.  Dominique Jackson at Sprout Social wrote a great blog last month on 12 really great ways that small businesses can use Instagram to promote their products and services.  It all starts with making sure that you’re set up on the platform correctly.  When you partner with a strong marketing agency they can usually help you through this step.  As Jackson points out, this is truly a critical step.  If it’s not done correctly it can be costly and … Continue Reading

Ep. 88 – What Are Content Discovery Platforms?

In this episode of Actionable Marketing In Minutes we talk about content discovery platforms and how you can use them to enhance your marketing campaign.

Use the player below to listen to this episode, or the download link to load it on your device for listening later. You can also find our RSS feed by clicking here, or subscribe by email in the sidebar to the left.

Download our Marketing To Millennials eBook here!

Not able to listen? Why not read the episode transcript below: